ClinicSignalby hmdg
Features/Marketing
Marketing

Marketing that
pays for itself.

Most marketing reports count clicks. ClinicSignal measures marketing against bookings in your practice management system, and tells you what a patient actually cost. One dial, one verdict, then the detail.

/dashboard/marketing
/dashboard/marketing
01One dial, one verdict

Anchored on real returns.

A marketing health score anchored on the number that matters, return on ad spend, with marketing revenue for your chosen window and an executive summary in plain English.

  • Health score anchored on real returns
  • Marketing revenue, estimated honestly and labelled
  • 90, 30 and month-to-date windows
Marketing · Overview
Marketing · Overview
How it is worked out

The numbers behind it.

Return on ad spend is measured against bookings and patient value from your PMS, not clicks, using your clinic's real average patient value rather than a default. Branded campaigns are recognised and discounted, because a search for your own clinic name is usually a returning patient. Where booking tracking is thin, the estimate falls back to click volume and is labelled as an estimate, never shown as a false zero.
Where it shows up

It travels with you.

The overview is the front door to paid search and SEO, and its verdict sits on your morning Overview dial.
Keep exploring
Paid searchWhat a patient actually costSEORankings that match realityMarket updateYou versus the sector

See marketing you can hold to account.

If HMDG runs your marketing, this is wired for you.

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